2020

Mangkokku

Mangkokku is created by four influential people in Indonesia, they are Chef Arnold Poernomo (Judge of Masterchef Indonesia), Gibran Rakabuming, Kaesang Pangarep, and Randy Julius Kartadinata. Acting as the founder’s representative, Mangkokku is lifting local delicacies as a potential value that can be shared and amplified to various regions, even as far as going international. The challenge in the rebranding process lies in carrying cultural values as a form that can be manifested into local brand and proudly presented to global arena. Articulating pleasurable palate while still maintaining cultural spirit.

Brand Strategist. Bayu Rengga Mauludy
Art Director and Designer. Wicky Syailendra
Illustrator. Bambang Erlangga
Design Writer. Risabella Miranda
Researcher. Rika Fitriani
Account Executive. Alby Padmakusumah
Photographer. Dani Effendi
© POT Branding House